Saddle Stitching

variable data saddle stitching

StitchLiner MARK III: Taking Variable Data Printing to the Next Level

What is Variable Data Printing? Connecting with costumers on a one on one level has never been easier with variable data printing (VDP). VDP helps companies and advertisers reach and relate to customers on a personalized or individual level. VDP improves the reader rate and response rate of direct mail, generating more customers, and building satisfaction and trust. VDP does this by making direct mail campaigns customer or region-specific, using data profiles and regional information to inform, personalize, and schedule [...]