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Uncategorized Archives - United Mail | Blog

Uncategorized

Is Print-on-Demand the Missing Link in Your Fulfillment Strategy?

Is Print-on-Demand the Missing Link in Your Fulfillment Strategy?

Today’s organizations need to turn on a dime in response to consumer expectations and market trends. This often means adjusting your marketing literature and printed collateral on short notice. Not only that, but the increased complexity of the production process, the need to integrate multiple systems, and the use of specialized equipment are making it more challenging to manage the fulfillment process in house. That’s why more companies are turning to literature fulfillment services to support their marketing efforts. These [...]

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5 Ways COVID Has Made Marketing More Effective

5 Ways COVID-19 Has Made Your Marketing and Communications More Effective

COVID-19 has altered the course of businesses worldwide, resulting in a forced evolution of marketing. Events have been canceled, meaning fewer opportunities for a personal touch. Consumers have been isolated for months, their shopping habits turned upside down. Businesses must evolve to meet the new demands of the marketplace and adapt to changing consumer habits. Marketing is feeling the brunt of these demands and pressure is high to show a measurable return on investment (ROI). Let’s consider the COVID impact on [...]

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