Web-to-Print

Remote Marketing Teams

5 Ways to Make Remote Marketing Teams More Efficient with Storefront

Many business environments thrive on teamwork. In the COVID-19 era, this has been disrupted and team members have been siloed to their homes, meaning businesses have had to reset and rethink the way they collaborate. Many of these businesses are considering a permanent shift to remote work. How can you keep your marketing team in sync if they aren’t in the same room? Solutions that enable efficiencies in remote work are now more important than ever. Yet, research from Gartner [...]

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Is Print-on-Demand the Missing Link in Your Fulfillment Strategy?

Is Print-on-Demand the Missing Link in Your Fulfillment Strategy?

Today’s organizations need to turn on a dime in response to consumer expectations and market trends. This often means adjusting your marketing literature and printed collateral on short notice. Not only that, but the increased complexity of the production process, the need to integrate multiple systems, and the use of specialized equipment are making it more challenging to manage the fulfillment process in house. That’s why more companies are turning to literature fulfillment services to support their marketing efforts. These [...]

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More Than Meets the Eye: The Rise of Web to Print 2.0

More Than Meets the Eye: The Rise of Web to Print 2.0

The term “Web to Print” typically conjures up images of emailing a file to a professional to have it printed. Traditionally, these were often marketing materials such as business cards and brochures. Today, Web to Print solutions have evolved into much more than a printing service — enter Web to Print 2.0. Web to Print 2.0 shatters the stereotype and shows the breadth of this solution’s capabilities. Let’s take a look at what today’s Web to Print solutions look like and [...]

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web to print remote solution

Web-to-Print: A Fast and Unified Solution for Remote Workflow

Web to Print software makes it easy for your marketing team to access, update, customize, and quickly order your marketing materials. Digital Storefront from United Mail allows you to view and share marketing materials with the most up to date information from any time or place, making it the perfect unifying solution for remote workers. What is Web to Print? Gone are the days when your team needs to bring in physical marketing materials or digital information on a drive to [...]

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Web to Print Services

Print Transformation to Digital

Everyone seems to have a smartphone in their pocket these days. As more consumers get their hands on pocket-sized computers, they now expect to be able to interact with content anytime, anywhere. This trend has spilled over into the business world, where the ease of distribution of digital media has become essential. The printing industry has remained robust through this trend, but the fact remains that shops need to adapt to these preferences in order to remain successful. Countless options [...]

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Web-to-Print Services

Simplifying and Perfecting Your Digital Storefront

A digital storefront (also know as web-to-print) is all but a requirement in our increasingly online world. But this isn’t a one-size-fits-all solution, and it can be daunting to figure out how to design your storefront to maximize its effectiveness for your customers and its ROI for you. If you’re not sure how to design the perfect online store for your customers, we have a few tips for you. 1. Look at it From a New Customer’s Perspective The most beautiful and [...]

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Web-to-Print

Improving Productivity Through Storefront Workflows

Staying competitive in this digital world means more than just cutting your prices to the bone. You need to find ways to improve productivity and deliver more value to customers so they no longer see you as another vendor to price-shop – they see you as a partner in their marketing efforts. One way to improve your productivity is to automate as many of your daily tasks as possible. By using a digital storefront (also know as web-to-print) with a [...]

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Healthcare Mergers Branding

How Healthcare Systems Can Preserve Brand Identity Amid Ongoing Mergers

As the healthcare industry moves into year 5 of the Affordable Care Act, hospitals are buying up other hospitals and care providers at a fast pace. Since the law passed in 2010, consolidation peaked in 2012, dipped in 2013 and surged back up last year. The Camden Group predicts that “consolidation will continue at a strong pace and spread” this year. Competition for customers is increasing too. To keep current patients and attract new ones, physician practices, home healthcare providers, [...]

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Integrated Marketing Communications

Integrated Marketing Communications: What’s Your Strategy?

Integrated Marketing Communications Multi-channel marketing and integrated marketing communications are (almost) synonyms for a greater theme: create a marketing plan that has a unified, consistent brand message using big data. In today’s world, potential customers have to hear about a product from multiple sources, because people are surrounded by thousands of messages. They need to hear a consistent message to increase interest and brand recall. Integrated marketing communications has become such a necessity that Northwestern University’s Medill College of Journalism [...]

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Survive and Thrive - Acquisitions

Survive and thrive in acquisitions

Web-based tools simplify your sales and marketing in tumultuous times When your company grows by acquisition, your IT group is often flooded with projects around infrastructure and integrating legacy software. Little to no attention is paid to the technology needs of the sales and marketing for your growing company. At the same time, your CEO, CMO and CFO are telling you to update materials with newly acquired brands, distribute them to your expanded enterprise and communicate more with customers. Your [...]

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